When should I be buying ads on a CPC basis? The simple answer is: when you are getting started. If your goal is to drive more traffic to your site, then a CPC campaign will do just that. When first ...
When should I be selling ads on a CPC basis? The simple answer is: if you are able to optimise campaigns. CPC deals are very common, so you likely won’t be able to turn them down until your site is ...
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