Designing golf logos is part art, part science, with impacts that affect everything from a club's image to its bottom line. The post The keys to an effective golf-course logo? A designer explains ...

This article is part of "The Business of Sports," a series on the teams, leagues, and brands turning competition into big business. We're in the midst of a golf renaissance in the United States.

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Entering Sunday's final round at the 2025 Masters, Bryson DeChambeau was looking to chase down leader Rory McIlroy to capture his first-ever win at the hallowed Augusta. While you watched DeChambeau ...