Google Ads now lets advertisers connect external data to conversions, improving measurement and performance.

Google Ads now shows per-product campaign eligibility, making gaps and overlaps easier to spot.

Google Ads now shows where Performance Max campaigns run, giving advertisers clear insights to optimize performance.

Google Ads’ new diagnostics tool helps advertisers catch data connection issues early, protecting conversion tracking and ...

The Google Ads mixed campaign type experiment beta, which we covered the help document last month, seems to be going live for ...

Google clarifies campaign consolidation guidance, saying performance and business logic matter more than legacy granularity ...

Google Ads has made the Campaign total budgets officially live as an open beta for any advertiser to sign up and use. Campaign total budgets are now available in Search, Performance Max and Shopping ...

Google has announced several Performance Max (PMax) updates to ring in the new year, including additional campaign controls to steer incorporation of AI, deeper search reporting tools and improved ...

Google is reimagining the future of ads and shopping by rolling out a series of AI-powered updates and products to search and YouTube, including the introduction of agentic AI. Unveiling the news at ...

WebFX reports that OpenAI plans to introduce ads in ChatGPT for U.S. free and Go-tier users, requiring a different marketing approach than Google Ads.

Multiple different criminal rings around the world are orchestrating surgical phishing scams that target ad industry media buyers. Specifically, fraudsters are duping ad buyers who log into Google Ads ...