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The Pepsi logo: A history

One of the most iconic marks ever created, Pepsi’s logo has been on a fascinating and tumultuous journey spanning more than a century.
PepsiCo, the food and bev giant behind childhood favorites like 7UP, Mountain Dew, Lay’s, and Doritos, just got new branding, and it looks nothing like its namesake product. The new PepsiCo brand ...
Pepsi is about to turn 125 and the soda company is celebrating in a big way. Tuesday, the soda maker unveiled an entirely new brand, one that will see changes to its iconic globe and typography-based ...
Pepsi, the cola brand that has been at "war" with its main market rival for decades and has since come to poke fun at its place in popular culture ("Is Pepsi OK?"), is giving its logo another makeover ...