Roman Vrublivskyi is the experienced CEO of Attekmi, a global ad tech company that provides white-label programmatic solutions.

Upstream, a supply-side company that until today was called TheViewPoint, introduced a platform that automates direct CTV ad sales.

By centralizing access to multiple advertising channels through a single standardized API, KNOREX believes the Ads API can ...

The evolution of programmatic advertising and why it’s in an organization’s best interest to understand—and take advantage—of the approach. The Fast Company Executive Board is a private, fee-based ...

Freestar CEO Kurt Donnell explains why transparency in programmatic advertising is the open web’s best bet for survival in ...

Programmatic advertising has revolutionized how brands do digital marketing by simplifying and automating the ad-buying and placement process. Advertisers can enhance campaign performance and ROI by ...

Programmatic ad spending is just now starting what should be a very good year — relatively speaking. Of all ad dollars, over $157.35 billion will go to programmatic, according to Programmatic Ad ...

Floodlight reports ChatGPT ads launched on Feb. 9, 2026, aimed at free and Go users, separating ads from chatbot responses while ensuring user privacy.

Talk to some of the big ad-tech firms and they’ll often tout their focus on ensuring ad inventory is brand-safe. They’ll note how their content teams remove any websites that serve risky content from ...

Expertise from Forbes Councils members, operated under license. Opinions expressed are those of the author. Ad fraud has always been an issue in digital advertising. Unfortunately, programmatic ...

LONDON—New research from the fraud protection and privacy analytics platform Pixalate indicates that invalid clicks and fraud remain a major problem for programmatic ad transactions. Pixilate’s new Q2 ...

Advertising & Promotions - Most media buyers say they expect to increase their programmatic spend this year, according to ...