Promotional merchandising involves employing promotional products to help companies and other organizations advertise their products and services. According to the Advertising Specialty Institute, ...

Promotional products tend to hide in plain sight sometimes. Unless you’re paying attention, you probably miss quite a few items throughout your daily life that would qualify as promotional products — ...

The new year is a great time to look at your printing business and identify opportunities for new programs. In addition to tweaking your sales methods for existing products and services, don’t ...

Why? Because swag (short for “stuff we all get”) implies a throwaway item with no strategy behind it. And in 2025, that mindset is costing businesses real opportunities. My company is a promotional ...

Opinions expressed by Entrepreneur contributors are their own. Promotional products are a traditional form of marketing: Find a useful product, print your logo on it and distribute it to the people ...

Successful big and small businesses can attest to the fact that using promotional products often result in more sales and better ROI. Every business owner wants to grow at a rapid rate and still ...

Expertise from Forbes Councils members, operated under license. Opinions expressed are those of the author. Historically, annual trade shows and conferences have allowed people to come together to ...

LONDON--(BUSINESS WIRE)--SpendEdge, a global procurement market intelligence firm, has announced the release of its Global Promotional Products Industry - Procurement Intelligence Report. Buyers who ...

TREVOSE, PA — North American promotional products distributors powered through economic uncertainty in 2025, posting 4.2% ...

TREVOSE, Pa., Dec. 24, 2025 /PRNewswire/ -- Personalized accessories – from custom stickers and pins to collectible Labubu-style charms – have been named Counselor's 2025 Product of the Year, ...

TREVOSE, Pa., Oct. 21, 2025 /PRNewswire/ -- The Advertising Specialty Institute (ASI) today announced the 2025 Counselor Power 50, its annual ranking of the most influential leaders shaping the $26.6 ...